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Install study · UK · 2026 · Install № 015

Scale Story.

A one-person operation helping founders sharpen their narrative, with the founder as the bottleneck and the asset.

Three phases · 90-day arc

Five tools → one OS → next product.

What the company looked like before, what we built, and what came next.

The founder is also, by his own admission, the bottleneck.

Phase 1 merged a five-tool stack (Airtable, Notion, Fillout, inbox, content channels) into one custom AI-native workspace. No more context-switching across tabs, no more siloed data, full visibility over the business from a single screen.

Phase 2 layers four agents on top: an Executive Assistant on inbox, invoicing and onboarding; an SDR feeding the Narrative Risk Index into cold outreach; a Head of Growth shipping the Monday report across LinkedIn, YouTube and TikTok; and a COO running accountability-as-a-service over the whole team, the founder included.

Phase 3 is leverage. The freed bandwidth funds the next product, a multi-tenant founder-intelligence layer that wasn't possible while the founder was the bottleneck. The install came with the same build tools we used to make it, so he's building it himself, in natural language.

The payoff · First 90 days
5→1stackFive tools collapsed into one custom workspace.
{X}hrs / weekFounder hours reclaimed from inbox, ops and reporting.
{X}×outputCold outreach and content shipped per week.
+£{X}k/ monthRun-rate added by Phase 3 build, founder-led.
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